Wednesday, November 24, 2010

Worthy Causes - A Rare Conversation

Every so often I am motivated to talk about a worthy cause.  Today is one of those days.

In our world of "causes" there are many people trying to get our attention and in many cases, get our money. Today I would talk to you about a cause that does not need your money, just your vote.

Every month Pepsi does a popular vote to decide where to give over 1 million in charitable donations.  Categories are set up and organizations are vetted to determine who is on the list to be voted for. For the month of November there are many worthy groups.

One of those groups is the Childhood and Adolescent Bipolar Foundation (CABF).  This organization is in the $250k category and is attempting to gain enough votes to be in the top two slots so they can receive the prize money.

Why would I bring up such a scary topic?  Why would I mention the exceptionally un-PC concept of mental illness? Why would I tell you about a group that helps kids and their families living with bipolar disorder and depression?

I mention it because it is a topic with great personal meaning.  I have known some amazing people who struggle every day to keep their kids safe and happy while battling a disorder which is poorly understood and lightly researched. These families do everything they can to help their wonderful children succeed, but the lack of understanding from family doctors and local educators creates stumbling blocks at every turn.

These families need help, and that is where you can help.

CABF is in the running to win the money needed to increase education and expand its support services.  All they need is your vote.  While you may have no interest in this subject, and you won't hurt my feelings if that is the case, I appreciate the time it has taken you to read this.

You may know someone who is affected by depression and mental illness.  You may know someone who has committed suicide after being depressed. You may know children who are smart, but have a limited ability to function in regular school settings.  You may also have compassion for their families.

Please take the time to follow the links at the bottom of this post.  The vote only runs until the end of November.  You may vote via facebook (after loading an app) you may also vote via the Pepsi site directly.  If you want you can also text your vote.  You may vote each of the three ways each day for the rest of the month.

How often are we given the chance to determine how donations are used without donating ourselves? How often do we get a voice in big corporation spending? How often are we presented with the chance to change the lives of thousands of kids and their families?  Please vote so you can do each of those things.

At the beginning of this post I mentioned that every so often I feel the need to talk about a worthy cause.  Today was that day, but I doubt it will happen very often.  Thanks for listening. I appreciate it.

Ways to Vote:

Vote Online: Go to . This will take you to the CABF Pepsi online voting page. Click "Vote for this Idea". Register once and then you are all set.
Vote on Facebook: The first time you vote via Facebook, you'll be asked for permission to access your information. Click "Allow". This will take you to the Pepsi Refresh Vote & Share application. You will see CABF's project below the search bar. Click "Vote for this Idea". (After you vote, be sure to click "share this idea" to encourage your friends to vote for us on Facebook. Do this every time you vote!) Note: If you don't see our project, or if you receive an error, search for "CABF".
Text your Vote: Text 104174 to PEPSI (73774) (Normal text rates apply).


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